If you don’t have a sales funnel in place, you’re wasting money, time and effort.
And, in all likelihood, your business won’t succeed.
Simply put, if you don’t have a sales funnel, you’re putting your entire business at risk.
So, what exactly is a sales funnel? And, why do you need one?
A sales funnel is a marketing system which does all your selling for you.
It’s how you automate the selling process so you don’t have to be available to personally deal with every prospect-24/7, 365 days a year.
It’s the process your prospects go through that leads them from being a potential customer to becoming an actual customer.
It takes them by the hand and guides them smoothly through the transaction all the way to its successful conclusion.
Right to the point where they buy the first time and become a repeat buyer.
Just think about an ordinary household funnel which is used to avoid spillage and waste.
A sales funnel maximizes your resources and sends your prospects in the direction you want them to go.
You pass them through the basic stages of your funnel as you educate them on the benefits of doing business with you.
There are mainly four stages to a sales funnel. They can be customized to fit your exact market and prospect.
The four stages are:
The prospects have a problem that needs a solution.
The best markets are those where the problems are more urgent and require the fastest resolution.
These prospects are most likely to buy quickly.
At this stage the prospect becomes aware of your existence and visits your site in search of his answer.
At this point he wants help with his problem, but hasn’t yet made any decision to buy from you.
The prospect continues his search looking for a solution to his problem.
You attract him with useful content; showing that you understand his problem and feel his pain.
Perhaps you even suffered from the same problem and can show additional empathy to help build your relationship and trust.
He has expressed an interest in your solution; all with your funnel’s guidance.
He’s now making the decision that he wants to take advantage of your solution.
At this point, he’ll see your sales page which will show him different packages and options so he can make his best purchase decision.
This is the final step and the goal of your entire sales funnel process. This is where he makes the decision to buy and becomes your customer.
The goal of your entire business is to get your prospect to this point.
The point where he transitions from prospect to customer.
As you can see, the sales funnel plays a vital and irreplaceable role in the whole process.
It’s fair to say that without a proper sales funnel in place, you really don’t have a business.
But, the foregoing may still not be the biggest reason you must have an effective sales funnel.
I believe the most important reason for an effective sales funnel is because it does all the selling instead of you.
Can you imagine what it would be like if you had to personally deal with each prospect individually?
Nothing could be less effective .
With a sales funnel, you will only build it once and it can continue working efficiently for you far into the future.
All the while making sales on your behalf.
Here’s a little secret that the gurus won’t share with you. A sales funnel, instead of just a sales page alone, can easily double, or even triple, your profits with the exact same effort.
A test was recently done where the exact same product was sold without a sales funnel, only a sales page, compared with sales with a complete sales funnel in place.
The result of that test should not come as a surprise.
The campaign without the funnel yielded $11.700, whereas the campaign with the sales funnel earned over $45,000!
This is from one campaign for one product.
One campaign had a total of seven different pages which took the prospect from stage to stage until the final purchase decision.
Your sales funnel can also contain an opt in page which is connected to your autoresponder.
So, not only will your funnel make sales for you, it will build an email list, too.
This will allow you to make sales to your customers as far into the future as you wish.
As you can, imagine, building a sales funnel is a huge undertaking.
Frankly, not everyone is capable of building an effective funnel with all its various pages.
It’s a massive amount of work.
However, there’s a brand new automated software, Chicky Boom Network, that will build funnels for you.
Learn how to get instant access to Chicky Boom Network
And, instead of spending weeks, or even months, perfecting your funnel, the software can build you multiple funnels in no time.
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Remember, without an effective and efficient sales funnel, you really don’t have a business.
Stop leaving money on the table and bring your business to its full potential.